How to plan a social media advertising campaign

Delve into the world of social media ads with King Pixel founder, Sarah-Jane Picton-King.

On this presentation recording, Sarah-Jane shares tips on how to optimise your advertising strategy across the top of the funnel, middle of the funnel and bottom of the funnel customer journey to maximise the effectiveness of your social media advertising campaigns.

This presentation is from Social Media x Digital Adelaide Day, held at the University of Adelaide on the 16th July 2021.

Press play on the video below to watch the presentation.